4. Who would be the audience for your media product?
The target audience for my magazine would be 13-20-year
old’s. The magazine is likely to appeal to more women than men.This could be due to the style and look of the overall magazine. The genre of my
magazine is pop music and this is key to designing a magazine that will appeal
to the correct age group. My questionnaire helped me to identify what age group would be most interested in my magazine. For my questionnaire, I asked how old they were and
which artists they listen to. Most of the people who completed the
questionnaire were 16-18 and listed pop music by artists such as one republic
and Zara Larsson. This was key information as I could Identify what age group
is likely to want to read a magazine that is about new and upcoming pop music
artists. I think I have chosen a sutiable age range for my magazine as 13 to 20 year old's are most likely to be interested in pop music. After identifying my target audience, I asked what magazines they read
and were interested in, this way I could look at what existing magazines my
target audience like. Most said they enjoyed reading Q and Billboard which I used as inspiration for my own magazine. I completed four audience profiles of people I know who
are in the age range of my target audience:
Name: Millie Wragg
Gender: female
Age:17
Hobbies/ interests: makeup, beauty, nails and hair
Favourite artists: Zara Larsson and Drake
Favourite clothes shop: H and M, Zara and New Look
Favourite magazine: Billboard magazine
Millie is a perfect example of a person who fits in with my
target audience. She likes style and fashion and is always keeping up with the
most recent trends. She also enjoys reading pop music magazines and discovering
more about her favourite artists. Audience profiles provide a good indication
of what people in my target audience are interested in. I incorporated clothing
styles into my magazine by dressing my model in a simple grey jumper.
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